Sports Direct.Com Retail Signage

||Sports Direct.Com Retail Signage
Sports Direct.Com Retail Signage2018-08-09T12:46:08+00:00

Project Description

isGroup delivered retail signage for one of the UK‰’s largest sports retailers, Sports Direct.Com

The team were busy in both The Loom Retail Park, Leigh and King Street, St Helens enhancing the popular store‰’s retail signage.

A stand-out brand for Sports Direct.Com store, The Loom Retail Park.

isGroup were appointed by property consultants, Cube PSL to manufacture and install a set of external built up stainless steel LED illuminated letters for the Sports Direct.Com store located on The Loom Retail Park, Leigh. The letters were secured with stainless steel back trays onto steelwork formerly housing a sign for TESCO.

isGroup refurbished the existing framework in preparation for the built up letters to be installed.

The team also installed an internally illuminated fret cut Fascia over the entrance to the store. A fret cut folded aluminium box was manufactured in three sections, welded and dressed in our in-house fabrication unit. The letters which were backed up with opal acrylic with translucent vinyl were applied to Sports Directs‰’ corporate branding.

To complete the retail signage updates at The Loom Retail Park, isGroup digitally printed UV Sports Direct.Com graphics supplied by the client, finished with a matt vinyl laminate to provide extra protection. The window graphics were installed to the existing glazing providing a strong retail presence for the Sports Direct store.

Sports Direct.Com moves into St Helens using LED Fascia Illumination.

isGroup worked alongside the main contractor to ensure smooth delivery for the retail store in St Helens, which incorporated a Gym and a USC Store.

Ten LED energy efficient illuminated flex face signs were manufactured and installed by isGroup as a more cost effective solution than that of standard fluorescent lighting.

Three non-illuminated Spiritflex banner signs were also provided by isGroup for effective low level advertising around the retail unit. Graphics were digitally printed directly onto the PVC banners using UV inks.

The delivery of high-level internal sign panels completes the new retail store‰’s signage. isGroup installed wall mounted Sports Direct.Com panels as well as hanging signs at key locations around the store to maximise brand presence.

We also provided large format digitally printed vinyl graphics which were applied direct to the glazing above the main entrance to the store.

isGroup completed a full site survey prior to works commencing to ensure all high-level access equipment was arranged and health and safety requirements fulfilled.

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