isGroup was approached by Alliance Leisure to offer design support for the signage and branding elements of the new water park which is now under construction in Rhyl, North Wales.
The scheme forms of the wider seafront development in the town and the centre will be completed early in 2019. The development is set to transform the town’s leisure provision and become a stand-out attraction drawing in 35,000 visitors each year.
IsGroup has been engaged in the design of the signage as the company is known for delivering award winning schemes and for having an innovative approach to the interpretation of a brief. The isGroup production facility is now working on bringing the designs to fruition and will be manufacturing these at its factory headquarters just 17 miles from Rhyl.
The striking signage systems will include built-up external illuminated letters reflecting the “SC2” branding which stands for “Sun-Centre2” and which is the replacement for the Sun-Centre which closed in 2013.
In addition to the externals, isGroup will be manufacturing and installing 2 totems which will emulate the colours and branding of the SC2 but will include 2 digital displays enclosed within the totems and visible on both sides.
A flagship scheme for a flagship project – watch this space! And contact us if you have any similar requirement ….