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isGroup rebrand for legal firm

On August 15, 2017

isGroup rebrand for legal firm

The team at isGroup recently received an exciting and challenging brief from a previous client, Tees Law. As original providers of the legal firm’s signage in 2012, isGroup was approached to deliver an extensive rebrand across all five of their offices, located in Bishop Stortford, Chelmsford, Royston, Saffron Walden and Cambridge.

In order for work to proceed three planning applications were required, which were managed and completed by isGroup. At the Royston location the application needed consent for signage to be fixed onto a listed building and thus required further evidence that the new signs would not compromise the environment, which was arranged by our experienced team.

External refresh

Each office required internal and external branding updates to complement the new logo. The entrances of four of the firm’s buildings were revitalised with hanging signs and acrylic panels featuring digitally printed graphics. At the Chelmsford site, the isGroup team applied vinyl logo graphics to an existing entrance canopy, following a clean down and a fresh coat of paint.

Both Cambridge and Bishop’s Stortford saw our dedicated installers apply a total of six signs featuring Tees Law’s new logo, the highest of which was almost nine metres from ground level. Creating additional impact, three of Bishop Stortford’s high-level signs were also halo illuminated.

Internal upgrade

The reception areas of the five locations also received isGroup internal upgrades ranging from front desk illuminated lightbox panels in Cambridge, to 3D illuminated wall signs and vinyl logo graphics at Bishop’s Stortford.

Alan Rogers, Technical Sales Coordinator at isGroup, said: “Revisiting a happy customer is always a pleasure, especially when they invite you to provide a multi-site refresh.

“Each site presented its own unique challenges and opportunities, which our team approached with typical isGroup creativity and professionalism.”

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