Client: Abode Hotels
Project: Abode Hotel & Michael Caines
Brief: To manufacture and install the signage
scheme for the new luxury four star Abode Hotel, including Michael
Caine's Champagne Bar and Restaurant situated within Chester's
recent multimillion HQ complex adjacent to Chester racecourse.
Solution: The IS Group collaborated closely
with the client and the appointed design and advertising agency
Chalk & Ward to ensure their designs were manufactured to a
superior standard for this prestigious environment.
The scheme comprised of external wayfinding and high level
external signage which had to be installed retrospectively, with an
individually designed steel fixing bracket to the glass balcony.
The internal signage included guest bedrooms, wayfinding, meeting
room signage and window manifestations. Part of the internal
signage consisted of a bespoke highly polished black tamper proof
system that appears ultra slick and contemporary which compliments
the luxurious surroundings.
Result: An exceptional signage scheme which
delivers precise ambience for its residents. Our approach ensured
that the project was delivered on time and within budget whilst
ensuring quality and entirety for the opening.
Nick Halliday - Managing Director, Abode
"We used the IS Group for the first time on the development of
the Abode Hotel in Chester which is situated beside the racecourse
on the site of the old Police Headquarters. It is the fifth Abode
in the hotel group and launched to acclaim in May of this year -
just ready for the start of the racing season. The IS Group was
appointed following recommendation by Liberty Properties, the
developers of the prestigious HQ site. Although there is always a
risk associated with using a new supplier, their professionalism
was evident from an early stage. The team at IS were professional
and quality driven. The atmosphere of a project such as this is
often pressurized and fraught with problems - the attitude of the
personnel within the IS Group was refreshing and assured us that we
had made the right choice. Because of their attention to detail and
proactive approach to project management I would have no hesitation
in using the IS Group again for future projects."
"We appointed the IS Group to manufacture and install the
signage scheme for our new luxury four star Abode Hotel, including
Michael Caine's Champagne Bar and Restaurant, situated within
Chester's recent multimillion HQ complex adjacent to Chester
racecourse. We were not disappointed! The result - an exceptional
signage scheme which delivers precise ambience for its residents.
IS's approach ensured that the project was delivered on time and
within budget. Their commitment to the highest quality design and
production standards was superb and exceeded our expectations."
Click images to enlarge